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Buying Hearing Aids Online: What You Need to Know

Last updated on Nov 27, 2019

May is Better Hearing Month, encouraging everyone regardless of age to be more aware of their hearing health and better protect the hearing they still have. For many Americans, that means finally researching hearing aids. The internet has become really helpful for learning about hearing health, and it also makes it easier to buy affordable hearing aids without the mark-ups of retailers, like hearing clinics. But if you are going to buy hearing aids online, you should be well informed on all of your options and which hearing aid companies are worthy of your trust… and dollars.

How Hearing Aids Work

First, you need to understand what is and isn’t a hearing aid. There are three basic hearing aid parts. First is the microphone, which picks up the surrounding sounds. Next there’s the amplifier, which safely increases the sound. Third is the receiver, which sends the sound to your ears. Digital hearing aid technology can focus on certain frequencies over others, which especially helps people with uneven levels of hearing loss. Hearing aids come in different forms, including behind-the-ear (BTE) and in-the-ear (ITE). For instance, MDHearingAid focuses entirely on behind-the-ear devices because they offer better battery life while still being completely discreet.

hearing aids online

Hearing Aids vs Amplifiers

Just because something looks like it could be a hearing aid, doesn’t mean it actually is. There are other devices on the market called amplifiers that are often confused for hearing aids. Unfortunately, the technology inside amplifiers simply amplifies all sound around you (including background noise). On the other hand, hearing aids are much more sophisticated, allowing you to focus on the most important sounds and help you hear better.

How Hearing Aids Help Hearing Loss Issues

A common misconception is that hearing aids cure hearing loss. Unfortunately, sensorineural hearing loss is permanent and there’s no fixing it once it’s gone. That said, hearing aids not only help you cope with your hearing loss issues, but can help slow down any further hearing loss damage.

Hearing aids can also help protect you from other issues related to hearing loss. One of the biggest consequences of hearing loss is the mental strain — your brain has to work so much harder to understand communication when your hearing is bad. A study by John Hopkins University showed that there were connections between hearing loss issues and cognitive decline like Alzheimer’s and other kinds of dementia. By investing in hearing aids, you’re protecting your mind as well as your senses!

Saving Money by Getting Hearing Aids Online

For the longest time, only a handful of big hearing aid companies controlled the entire market. They were able to sell hearing aids at outrageous prices, only to be hiked up further once the hearing aids got to retail businesses like hearing clinics. In the internet age, people with hearing loss have many more options for their hearing aid purchase. Direct-to-consumer online hearing aid companies sell and ship their hearing aids directly to their customers. This can be a great way for people who need hearing aids to cut out the middlemen and save money. It gives you more control over your hearing aid investment while staying within your budget.

That said, not all online hearing aid companies are created equal.

What’s Up with Nano Hearing Aids?

In the last year, people with hearing loss have had to navigate a growing sea of aggressive internet marketers (with no medical background) selling hearing aids online. Unfortunately, some of those companies are not as trustworthy as they claim to be. These flash-in-the-pan hearing aid rip off websites are allegedly selling hearing amplifiers instead of hearing aids, and then refuse to respond to customers after their products immediately break.

For instance, too many consumers have complained about Nano Hearing Aids. Since the company started heavily promoting their hearing aids online through Facebook ads, Nano customers have reported bad quality purchases and nonexistent customer service to rectify the problems. Nano has also been accused of running phony review sites and deceptive marketing practices, even stealing PR media from MDHearingAid and pretending it was their own!

The biggest problem with Nano is that, according to popular hearing health webseries Doctor Cliff, AuD, they’ve been misleading consumers about their products’ quality. Doctor Cliff found that $400 Nano “hearing aids” looked and performed nearly identically to a cheap, low quality $20 amplifier!

hearing aids online

It’s frustrating to see untrustworthy hearing aid companies keep deceiving consumers. They make people with hearing loss even more uneasy about buying hearing aids and on top of that, it hurts legitimate hearing aid companies who ARE offering high-quality hearing aids online.

MDHearingAid is Different from the Rest

When it comes to buying hearing aids online, MDHearingAid is at the forefront. The company was founded a decade ago by an ear, nose, and throat doctor determined to find more affordable hearing aid options for his patients. Our hearing aids are doctor-designed and tested (and registered with the FDA). All of our hearing aids are assembled right in our Metro Detroit distribution center to ensure we’re bringing a truly great hearing device to our customers.

Unlike some other companies, we’re not a flash-in-the-pan business. We’re proudly celebrating 10 years in business, and our customers can trust that we won’t be disappearing on them any time soon. In fact, we offer on-going customer support from our real, US-based hearing aid specialists for the entire life of your hearing aid.

What Our Hearing Aids Can (and Can’t) Do

There’s a very simple reason we can keep our quality so high and our costs so low. Our hearing aids are “one-size-fits-most.” They were designed to work for the most common forms of hearing loss, ranging from mild to moderately severe. MDHearingAid wants to be transparent about what our hearing aids can and can’t do. While there are some profound forms of hearing loss beyond our products’ capabilities, our hearing aids work great for the majority of people with hearing loss and by specializing in these hearing levels, we keep our prices very affordable.

You’re only paying for the features you need instead of an over-designed hearing aid meant for someone with far worse hearing loss.

“How will I know if MDHearingAid is right for me?”

If you’ve recently had a hearing test, you can send us your test results. We have our own audiologist on staff who can look at your test results and evaluate which MDHearingAid model will best suit your needs. If you haven’t had a hearing test in the last few months, the best way to know if our hearing aids will work for your needs is to take advantage of our free trial period—45 days with a risk-free, money-back guarantee. We’re biased, but we think you’ll be completely satisfied with your MDHearingAid purchase.

You shouldn’t have to pay a fortune for quality hearing aids. MDHearingAid can help.

Doug Breaker
Chief Executive Officer
Doug Breaker serves as CEO of MDHearingAid. Doug joined MDHearingAid after successful CEO roles at, and Doug's decades of experience... [ Learn More ]

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